The bachelor programme ‘Economics and Business Economics’ is a real-world oriented 3-year bachelor programme that prepares you for a career as economist in various organisations. Whereas the first half of the programme equips you with a solid understanding of economic principles and related skills, the second half of the programme gives you the freedom to tailor our bachelor programme to your needs. It offers you a broad range of courses that enables you to specialize in several topics and perspectives ranging from micro-economics to macro-economics and economic policy, from business to entrepreneurship. To help you to select those courses such that they prepare you well enough for an academic master programme of your choice or for the kind of organisation you would like to work, we have developed ten so called ‘study routes’.

As you can see in the tool that we developed for helping you to customize your bachelor programme, each study route offers a unique combination of topics and skills: Online tool ‘U.S.E. study routes’. When planning your future study you can use the Courseplanner to select the courses mentioned in the Study Route tool to see how you can combine the courses of your choice.

The study routes

If you are interested in (psychological) behaviour of economic agents (consumers, firms) and how to manipulate it, the study route ‘Behavioural Economics’ is the right choice for your bachelor programme in Economics. Students who graduate with this set of courses can contribute to designing better working markets as researchers or policy advisors. The behavioural theories being taught are applied in the context of labour and financial markets. The study route also prepares the students well for U.S.E. master programmes ‘Economic Policy’ and the Research Master.

The study route offers a particular skill set. High emphasis is put on analytical skills, and academic reasoning to understand and implement behavioural theories in various context. Also information processing is taught in 2 courses to deal with labour market and financial data. Courses in this study route mainly rely on exams and group assignments to test the academic knowledge.

If your interest lies with how policy and institutions influence economic activity and you would like to delve deeply into the workings of government, the study route ‘Economic Policy’ is the right way to go. Starting with general market failures and how they can be addressed, the courses in this study route continue with analysing for example tax and social security systems and labour markets before looking how from an economic point of view democratic decisions are made. It prepares you for jobs related to government agencies. The study route also connects very well to the U.S.E. master programme ‘Economic Policy’. Career examples include traineeships as policy officers in ministries or private organisations or policy consultant.

The study route offers a varied set of skills. High emphasis was put on analytical skills, communication skills, academic reasoning and social responsibility which is visible in individual and group assignments to address policy questions holistically –a requirement for making adequate policy decisions. Exams are an important assessment in all courses and team assignments are done in almost all the courses.

Additional courses, not officially part of the study route which might be interesting: Minor ‘Bestuur en Beleid’, Minor PPE, Minor European Governance

If you are interested in the role of innovation, start-ups, new business areas, or the development of new markets, then the Entrepreneurship Study Route is your right choice for your bachelor programme in Economics. Students who graduate from this study route find careers in business development in large corporations, consultancy firms, entrepreneurial teams, start-ups and scale-ups. The set of courses proposed in this study route prepares you to understand the fundaments of the economics of entrepreneurship and handle dynamic business environments. It also prepares you particularly well to apply for the Business Development and Entrepreneurship Master Programme and the Business and Business and Social Impact Master Programme, where you can deepen your knowledge.

The skills developed in this study route are based on social responsibility (including teamwork), communication and academic reasoning, which will prepare you for the challenges in an entrepreneurial career. Although exams are still essential, many other grading methods are used in this study route, relying on team and individual assignments, class participation, presentations, and simulation games.

Additional courses, not officially part of the study route which might be interesting: Applied Data Science, Advanced Marketing, Venture Marketing.

If you are interested in how financial markets work and how large and small corporations obtain finance and deal with financial instruments from a managerial point of view this study route is the right choice. Topics and material covered in these courses are the role of different financial instruments, financial evaluation tools and practical guidance on how they support managerial decision making. In addition, fundamentals of the workings of international financial markets and corresponding institutions and policy are being taught. Students who graduate from this study route work as trainee financial analyst or consultants. It also prepares particularly well for the Master programmes Financial Management and Banking and Finance here at U.S.E.

In this study route, high emphasis is put on formal quantitative analytical skills, academic reasoning and social responsibility (teamwork and presentation) that are necessary in today’s financial organisations.

Additional courses, not officially part of the study route which might be interesting: Microeconomics and Behaviour of Financial Markets (ECB3ME).

If you are interested in why some countries are more or less advanced and what makes a country grow and prosper the study route International and Macroeconomics is the right choice for your bachelor programme in Economics. The courses associated with this study route cover national investment, growth, and economic fluctuations in response to policies as well as aspects of international integration and global institutions to uncover the ‘big picture’ that economists refer to in the news.

To understand these mechanisms the study includes formal economic methods such as optimization, mathematics, systemic thinking. Academic skills focus on academic reasoning and social responsibility which will help you solve problems in international organisations or governmental bodies and think tanks.

Additional courses, not officially part of the study route which might be interesting: Natural Hazards (GEO2-4211).

The study route management focuses on organizational economics hence if you are interested in knowledge about business strategy of organisations or management of innovation among others this study route is the right choice for your bachelor programme in Economics. This set of courses prepares you well for a career as manager, analyst or consultants in small and large companies. You will also be very well prepared to follow the U.S.E. master programme ‘International Management’ which further emphasises the international dimension and the U.S.E. master programme ‘Business Development and Entrepreneurship’.

To address the challenges, analytical and communication skills, social responsibility and academic reasoning are well integrated across the courses. Exams are an important assessment in all courses. Team assignments are done in the majority of the courses, while individual assignments are available in two courses. Finally, simulations are applied as instructive method in two other courses.

Additional courses, not officially part of the study route which might be interesting: Competitive Strategy and Game Theory, Managerial and Industrial Economics, Advanced Accounting.

The study route marketing focuses on knowledge and understanding of basic and advanced marketing and value creation so if you want to analyse the marketing in organisations this study route is the right choice within the BSc programme Economics and Business Economics. Throughout the set of courses you will synthesize academic and context-specific knowledge to solve problems relating to marketing and value creation so that you are able to take an informed position in organisational and public debates about the role of marketing in stimulating socioeconomic performance. The marketing track enables a student to be accepted in follow-up master programmes related to marketing, digital marketing, business development and entrepreneurship, communication science and consumer behaviour. U.S.E. offers the MSc programme Business Development and Entrepreneurship which is an excellent fit.

The accompanying skillset consists of analytical and communication skills, social responsibility and academic reasoning. A wide range of grading methods is present in the route. Exams are an important assessment in all courses. Team assignments are done in the majority of the courses alongside group presentations and discussion. Finally, simulations are applied as instructive method in two other courses.

Additional courses, not officially part of the study route which might be interesting: Venture Marketing (ECB2VM) (Entrepreneurship Minor).

If you are interested in how institutions influence behaviour of economic actors and how competition plays out in markets, the study route ‘Markets & Institutions’ is the right choice for your bachelor programme in Economics. Students who graduate having done this set of courses find work in competition authorities as researchers. The study route puts emphasis on the micro-economic foundations including consumer and producer behaviour, market failures and game-theoretic models as well as applications to financial and labour markets. The study route prepares the students very well for the subsequent U.S.E. master programmes ‘Law and Economics’, Research Master or the MSc Banking and Finance.

The study route offers a particular skill set. High emphasis is put on analytical skills, and academic reasoning which corresponds to the strong mathematical component in many courses. These skills are useful when thinking about the way markets work. Courses in this study route mainly rely on exams and group assignments to test the academic knowledge.

Additional courses, not officially part of the study route which might be interesting: European Union Law (UCSSCLAW33).

The ability to work with data is of rising importance in both the private and public sectors, as firms and governments are increasingly using data-driven decision-making. As a quantitatively trained economist, you can bring a unique perspective by combining deep knowledge of the economic and business context with an understanding of quantitative methodology and data science techniques. The study route ‘Quantitative Economics’ prepares you for this role.

The set of courses covers advanced quantitative methodology and the mathematical underpinnings as well as hands-on applications for micro-economics, labour economics, and finance. The study prepares you well for economic data analytics/data science jobs in various organisations which are in high demand. Furthermore, upon completion of the BSc including these courses you are also well prepared to follow the U.S.E. master programmes Banking and Finance, Economic Policy, International Management, Financial Management and the Research master.

The study route focuses on analytical skills, information processing and academic reasoning as they form the basis for quantitative analyses of economic data. Exams are an important assessment in all courses. The data-driven assignments are done in teams in the majority of the courses, while individual assignments are available in three courses.

If you want to teach economics at the secondary school, the study route ‘Teacher’ is the right way to go. It covers the five core fields required for the Dutch secondary education system: microeconomics, macroeconomics, international economics, public sector economics and money, credit and banking. The study route also connects very well to the U.S.E. master programme ‘Economic Policy’.

The study route offers a varied set of skills. High emphasis was put on, analytical skills, communication skills, academic reasoning and social responsibility which is visible in individual and group assignments to address questions holistically –a requirement for adequate teaching economics to pupils. Exams are an important assessment in all courses but also team assignments are done in almost all the courses.